The ChangeCard: the eye-catcher for a direct mail campaign!

Do you want to get your message across in an original and unforgettable way? The ChangeCard is the perfect tool for companies that want to stand out with their direct mailings. At first glance, it looks like an ordinary card, but as soon as the recipient pulls the tab, the unique slat effect comes to life and a completely new image appears. This makes the ChangeCard ideal for B2B campaigns, such as announcing a new product, a re-brand or another important message.

From the change image to the cover sleeve: everything can be tailored to your corporate identity and message. Think of a design with your logo, company colours and even personalised texts or names for the recipients. This way, you make the message not only original, but also relevant and personal.

A creative end-of-year mailing

A great example of how companies can make the ChangeCard used successfully, is a recent end-of-year campaign by one of our clients. They used the card to show an "old" and "new" effect. The front showed an image of a building before renovation. When recipients pulled the tab, a new image appeared, visualising the transformation of the building.

This approach was not only creative but also effective. It gave recipients a clear picture of the company's growth and achievements. The mailing stood out among other end-of-year greetings and created a strong emotional connection with business contacts.

Make your message stand out

The ChangeCard is guaranteed to impress! Whether it is a product launch, a name change or an end-of-year message - the combination of the visual surprise effect and the possibility of personalisation makes the ChangeCard a powerful communication tool.

Curious about the possibilities? Contact us and find out how we can make your business mailing a success. Together, we will ensure that your message is not only seen, but also remembered!